Supermalt

From generation to generation, Supermalt has been an Afro-Caribbean staple since the Swinging Sixties. With a loyal allegiance of drinkers, our challenge was to evolve the brand, re-establishing a bold and confident visual identity with great shelf stand out across the range portfolio, including a newer premium range, without compromising the heritage. Ten years have gone by since the relaunch, and the malt beverage range design is still a top shelf staple with its timeless ‘Barley Ear’ identity. Sales speak for themselves, owning an 85% share of the UK malt beverage market.

Supermalt From Brandpoint London
Supermalt From Brandpoint London