Haydens Bakery

Haydens had already owned a slice of the B2B retail bakery market since 1975, serving yummy and indulgent goodies to leading UK retailers and coffee shops. Haydens approached us to redesign their company identity in order to help communicate the extraordinary skill, inspiration and pride needed to deliver the most irresistible sweet bakes in the land.

Haydens Bakery From Brandpoint London

We decided that their treats are pleasurable and just a little naughty and that they had been ‘Delivering Naughtiness’ from the very beginning. So now the Hayden's revival is a blend of brightness and enjoyment with a dash of indulgence, achieved through authentic photography and distinctive
‘Super 6’ product categorisation. Combined with a deliciously all-encompassing brandbook to materialise the fruits of our labour, Haydens is sitting top tier in the retail and foodservice market.
Haydens Bakery From Brandpoint London
Haydens Bakery From Brandpoint London
Haydens Bakery From Brandpoint London
Haydens Bakery From Brandpoint London
Haydens Bakery From Brandpoint London
Haydens Bakery From Brandpoint London
Haydens Bakery From Brandpoint London